BGSU ArtsX: Rhythm & Resonance
Branding, identity, and design ephemera for the 20th annual ArtsX event at Bowling Green State University. The vibrant assets capture the excitement and diversity of ArtsX through dynamic colors, bold shapes, and layered overlays, reflecting the wide-ranging artistic experiences the event offers.
Graphic Designers // Blake Rupp & Kae Goff. Art Director // Andrea Cardinal. ArtsX Committee // Abigail Cloud, Sue Sweeney, Hope Hooper, Rachel Constantino, Jason Walton, & Charles Kanwischer
2024
Inspired by Donald Drumm's 1967 Jerome Library mural, the ArtsX logo features a dynamic logomark composed of abstract shapes. Sharp cuts juxtaposed with rounded corners reflect the diversity and range of artistic offerings at ArtsX. The design was digitally crafted by combining and layering geometric forms, echoing the event's rhythm and resonance.
Donald Drumm in front of the Jerome Library. BGSU Digital Gallery (1968)
social media graphics
web banner
postcards
wayfinding maps
toledo city paper advertisement
sticker logo
sticker sheet
24in x 36in poster
campus video board
call for artists screen